Updated: 2023-01-29 10:58:02
Valentine's Day is celebrated around the world. It is a day full of flowers, sweets, and romance. And Valentine’s Day shopping gives an opportunity for online sellers to increase sales. According to NRF, Americans planned to spend about $23.9 billion last year for Valentine's Day, up from $21.8 billion in 2021 and the second-highest year on record. Although the pandemic restricts people from going out, it actually promotes online consumption. And online is the most popular Valentine’s Day shopping destination.
For dropshipping sellers, the key to winning this Valentine’s Day is choosing the right dropshipping products to sell. In this article, we have listed some great dropshipping product ideas for Valentine’s Day according to the consuming trends.
Valentine’s Day 2022 saw $23.9B spent on gifts for partners, friends, pets, and more. According to NRF’s survey on Valentine's Day, consumers planned to spend an average of $175.41 per person on Valentine's Day gifts, up from $164.76 in 2021, an increase as many navigate out of the pandemic, and planned to spend more on their significant other or spouse to express their love.
The most popular gifts this Valentine's Day are still candy (56%), greeting cards (40%), and flowers (37%). In addition to these traditional Valentine's Day gifts, compared to 2021, especially younger age groups are more comfortable heading out for a special meal or participating in trendy activities.
There’s a fact that Valentine’s Day is the second-largest holiday for exchanging greetings cards after Christmas. About 145 million Valentine's Day cards are exchanged every February 14 in the U.S. (excluding packaged kids’ valentines for classroom exchanges), according to Hallmark.
Also, Valentine's Day is not just a holiday for lovers. Teachers, parents, kids, lovers receive greeting cards every year. Among them, kids can be the real winners on Valentine's Day because they will also receive gifts from their parents.
Even pets will receive prepared gifts on Valentine's Day. Americans planned to spend an estimated $2.14 billion on gifts for their cats and dogs on Valentine's Day last year.
Therefore, as an online seller, you’d better choose products based on your audience’s gender, age, and preferences. Now let’s dive into the key part of the article.
The following products are all hot selling or trending products from SourcinBox, AliExpress, Amazon, TikTok, and Taobao. We have already listed some of them in our marketplace, and you can click on the product images to view the product details on SourcinBox. If you want to dropship other products that do not exist in our marketplace, you can directly contact us to help you source them directly from manufacturers at good prices.
Rose is one of the must-have items for Valentine’s Day. Since the preservation time of fresh roses is too short, eternal roses have become popular, and eternal roses imply that love never fades. The eternal roses with the glass-covered in the Beauty and the Beast are top selling on AliExpress. It is also a Valentine’s Day gift of eternity and classic.
Besides, hand-knit cashmere bouquets can be as Valentine’s Day gifts or decors, the same style as the 2022 Winter Olympics bouquets. These products are suitable for dropshipping because they have high-profit margins and are easy to transport. Since men are more likely to buy roses for their lovers, if most of your customers are men, then it's a good idea to list some eternal roses in your dropshipping store.
Jewelry is the Valentine's Day gift that people spend the most money on every year. The total expected spending on jewelry in 2022 is up to $6.2B according to NRF's survey, up from $4.1B in 2021 and the highest in the survey’s history. And men are the main consumers of Valentine’s Day jewelry.
We know that diamonds are too expensive for small businesses like dropshipping to sell online. However, zircon is a substitute for diamonds, and is usually made into exquisite jewelry because it resembles diamonds, is cheap, colorful, and beautiful. Jewelry made of zircon is very suitable for dropshipping. We found some beautiful heart-shaped zircon rings, heart necklaces popular on AliExpress and TikTok. This kind of design is very popular among young hot girls.
Atmosphere light is a good helper for making romance on Valentine’s Day. It has long been popular on TikTok, such as sunset light. We have found some other unique atmosphere lights on Taobao and TikTok: Astronaut starlight, heart-shaped atmosphere light, and LED sound-controlled rhythm light. These products are not like roses that need to be sold on special days, so you can have a longer time to profit from them.
Electronics are Valentine’s gifts that can not go wrong. You can find all kinds of electronics for different gender and age. Wireless chargers are favored by young people and office workers. Various high-tech wireless chargers are popular on TikTok. For Gen Z, a switch controller is a great Valentine’s gift. It is also hot-selling on Amazon and AliExpress. Shaver is a necessity for men and it is a thoughtful Valentine's Day gift for lovers or fathers.
Valentine’s Day is not only fun for adults. Kids can receive gifts from their parents, who are potential consumers on Valentine’s Day. And toys are the best gifts for kids. As more and more novel toys are popular on TikTok and Amazon, gen Z is also a huge consumer group of toys. More importantly, toys are not a necessity but as long as it is popular, you will have a chance to profit from them.
In addition to flowers and candy, the most favored valentine’s gift by women must be related to beauty. As an online seller, dropshipping of liquid cosmetics may be restricted, so makeup tools and solid cosmetics are good choices. Such as curling iron, LED makeup mirror, color-changing lipstick, etc. These are all hot-selling products on AliExpress and SourcinBox.
Gen Z and millennials are more likely to buy clothing and accessories as Valentine’s gifts, and women spend more on clothing than men, according to NRF. If you are dropshipping clothing, it’s a good idea to sell some Valentine's Day lingerie, cool couple outfits and accessories like sunglasses and backpacks. There is a kind of heart-shaped glasses popular on TikTok that allows the wearer to see the heart-shaped lights through it. If your dropshipping store belongs to a special niche market, such as the motorcycle niche, then you can choose motorcycle helmets as accessories products.
Pet product dropshipping stores should not miss Valentine’s Day. On average, men spend more money on Valentine’s Day gifts for their dogs, while women spend more on gifts for their cats, according to Finder. Those who love their pets will definitely spend for their pets on Valentine's Day, so it is necessary to add some new products to your pet dropshipping store. Among so many pet products, the following cat hair comb, massager, and dog bathrobe are hot selling on AliExpress and TikTok.
The greeting card is the second most popular Valentine’s Day gift after candy. Whatever you are selling in your dropshipping store, you can sell greeting cards at every festival as attached products with other main products. But remember to choose greeting cards that are in line with festival features and customers’ age, preferences.
Selling your Valentine's Day products (especially jewelry) together with exquisite gift boxes can increase the total value of the products. Also, you can customize gift boxes with your brand on them. The following gift boxes with roses in it can be sold separately or together with jewelry, cosmetics, etc. If your Valentine’s Day dropshipping products are mainly Valentine’s gifts aim at young couples, then please be sure to add some gift boxes to your store.
The month before Valentine's Day coincides with the Chinese New Year. If you are dropshipping from China, please do some preparation ahead to deal with the Chinese New Year shutdowns that may affect the product supply and order deliveries. Working with a dropshipping agent like SourcinBox would be a better choice because it won't thoroughly shut down and offers pre-inventory options, which can minimize stock-outs and delivery delays in your dropshipping business.
We already have massive products in our marketplace, you can import them to your store directly. Besides, we can source almost any products directly from manufacturers at lower prices than on AliExpress. If you want to dropship any Valentine’s products that do not exist in our app, you can send us sourcing requests on SourcinBox app or contact us directly.
Your store orders will sync to SourcinBox app automatically. Your customers pay you and you pay us on our app. Once we receive your orders, we will purchase the products to our warehouse, check the quality, and repack them.
The processing time is usually 3-5 days, you can choose to buy inventory in advance to shorten the processing time. Then we can ship your orders out within 24 hours. Our warehouse is free to use for our customers.
We have multiple shipping methods available, you can check the estimated shipping cost and delivery time on the Dashboard of our app. It usually takes 4-7 days to the UK and EU countries and 5 days to the US with the fastest shipping method.
You will get a 1-on-1 customer manager to help you with all the matters in the processing of using our app. And we will responsibly deal with after-sales issues that are caused by us. To get a customer manager, you can contact us to get a manager code and enter it when signing up or on the dashboard after you have logged in.
We also have a private label service to support your branded dropshipping. You can customize the product packaging, stickers, thank you cards, or inserts with your brand on them.